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81.
Luxury strategy:break the rules of marketing to build luxury brands / Jean-Noel Kapferer and Vincent Bastien. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Kogan Page, 2012
Other title:
  • The luxury strategy:break the rules of marketing to build luxury brands /
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 KAP.
82.
Artist management: agility in the creative and cultural industries / Guy Morrow by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London, Routledge, 2018
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 706 MOR.
83.
Museum management and marketing / edited by Richard Sandell and Robert R. Janes by Series: Leicester readers in museum studies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London, Routledge, 2007
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 069.068 MUS.
84.
Marketing in creative industries: value experience and creativity / Gabriele Troilo. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Palgrave Macmillan, 2015
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 TRO.
85.
Brand book: an insider's guide to brand building for businesses and organizations / Daryl Fielding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Laurence King, 2022
Other title:
  • The brand book: an insider's guide to brand building for businesses and organizations /
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.827 FIE.
86.
Politics of time and youth in brand India: bargaining with capital / Jyotsna Kapur. by Series: Diversity and plurality in South Asia
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London, Anthem Press, 2014
Other title:
  • The politics of time and youth in brand India: bargaining with capital
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 306.30954 KAP.
87.
Religion as brands: new perspectives on the marketization of religion and spirituality / edited by Jean-Claude Usunier and Jorg Stolz by Series: Ashgate AHRC/ESRC religion and society series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London, Routledge, 2018
Availability: Not available: H.T. Parekh Library: Checked out (1).
88.
Marketing: a critical textbook / Nick Ellis ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : SAGE, 2014
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 ELL.
89.
For the culture: the power behind what we buy, what we do and who we want to be / Marcus Collins. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Macmillan Business, 2024
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 COL.
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