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1.
Marketing management / Philip Kotler, Kevin Lane Keller, Alexander Chernev, Jagdish N. Sheth and G. Shainesh by
Edition: 16th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson 2022
Availability: Items available for loan: H.T. Parekh Library (2)Call number: 658.8 KOT, ... Not available: H.T. Parekh Library: Checked out (1).
2.
Strategic brand management / Alexander Chernev by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA Cerebellum Press 2020
Availability: Not available: H.T. Parekh Library: Checked out (1).
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