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Managerial economics: principles and worldwide applications

By: Contributor(s): Material type: TextTextPublication details: New Delhi Oxford University Press 2016Edition: 8Description: xxiii, 613p. 25 cm. PbkISBN:
  • 978-0199467068
Subject(s): DDC classification:
  • 330.024658 SAL
Online resources:
Contents:
Table of contents PART ONE: INTRODUCTION The Nature and Scope of Managerial Economics Demand, Supply, and Equilibrium Analysis Optimization Techniques and New Management Tools PART TWO: DEMAND ANALYSIS Demand Theory Demand Estimation Demand Forecasting PART THREE: PRODUCTION AND COST ANALYSIS Production Theory and Estimation Cost Theory and Estimation PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition Oligopoly and Firm Architecture Game Theory and Strategic Behavior Pricing Practices PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING Regulation and Antitrust: The Role of Government in the Economy Risk Analysis Long-Run Investment Decisions: Capital Budgeting Online Resources
Summary: Managerial Economics: Principles and Worldwide Applications, 8e is a comprehensive textbook designed for courses in managerial economics in business schools. Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today&rsquos world, the book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books H.T. Parekh Library GSB Collection 330.024658 SAL (Browse shelf(Opens below)) In transit from H.T. Parekh Library to H.T. Parekh Library since 02/08/2022 B2153
Books Books H.T. Parekh Library GSB Collection 330.024658 SAL (Browse shelf(Opens below)) In transit from H.T. Parekh Library to H.T. Parekh Library since 26/07/2022 B2154

Gratis Rs.695/-

Table of contents

PART ONE: INTRODUCTION

The Nature and Scope of Managerial Economics
Demand, Supply, and Equilibrium Analysis
Optimization Techniques and New Management Tools


PART TWO: DEMAND ANALYSIS
Demand Theory
Demand Estimation
Demand Forecasting


PART THREE: PRODUCTION AND COST ANALYSIS
Production Theory and Estimation
Cost Theory and Estimation


PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES
Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition
Oligopoly and Firm Architecture
Game Theory and Strategic Behavior
Pricing Practices


PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING
Regulation and Antitrust: The Role of Government in the Economy
Risk Analysis
Long-Run Investment Decisions: Capital Budgeting
Online Resources

Managerial Economics: Principles and Worldwide Applications, 8e is a comprehensive textbook designed for courses in managerial economics in business schools.

Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today&rsquos world, the book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints.

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