Identity-Based Brand Management: Fundamentals-Strategy-Implementation-Controlling / by Christoph Burmann, Nicola-Maria Riley, Tilo Halaszovich, Michael Schade, Kristina Klein, and Rico Piehler.

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Material type: Text

TextPublication details: Wiesbaden : Springer Gabler, 2017.Edition: 2nd edDescription: xi, 314 p. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.8 BUR (Browse shelf(Opens below))	Available		B4285

£36.99
Atlantic
1177798/2

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