Serious creativity: using the power of lateral thinking to create new ideas (Record no. 85772)

MARC details
000 -LEADER
fixed length control field 00951nam a2200157Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0006379583
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name De Bono, Edward
245 ## - TITLE STATEMENT
Title Serious creativity: using the power of lateral thinking to create new ideas
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1996
Name of publisher, distributor, etc. Harper Collins
Place of publication, distribution, etc. London
300 ## - PHYSICAL DESCRIPTION
Extent 338 p.
Other physical details 19 cm ; Pbk
500 ## - GENERAL NOTE
General note Rs.5020/-
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note <br/>The need for creative thinking <br/>Lateral thinking tools and techniques <br/>The application of creative thinking <br/>Appendices. The lateral thinking techniques <br/>Notes on the use of the lateral thinking techniques.
520 ## - SUMMARY, ETC.
Summary, etc. Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book Lateral Thinking.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Creative thinking
-- Lateral thinking
-- Psychology
-- Problem solving
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        GSB Collection     25/03/2010 5 4 153.35 DeB 25316 02/06/2012 21/04/2012 21/06/2019 Books

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