Presenting to win : the art of telling your story

By:

Weissman, Jerry

Material type: Text

TextPublication details: New Delhi Pearson 2012Description: xlii, 291 p. 24 cm ; PbkISBN:

978-8131702185

Subject(s):

Business presentations Business communication

DDC classification:

651.73 WEI

Online resources:

Click here to access online

Contents:

1. You and your audience 2. The power of WIIFY 3. Getting creative: the expansive art of brainstorming 4. Finding you flow 5. Capturing your Audience immediately 6. Communicating visually 7. Making the text talk 8. Making the numbers sing 9. Using Graphics to help you story flow 10. Bringing your story to Life 11. Customizing your presentation 12. Pitching in the Majors 13. Animating your graphics 14. The virtual presentation

Summary: Persuading Your Audience Every Time, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences--and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all--and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation--and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	651.73 WEI (Browse shelf(Opens below))	Available		B2170

Gratis Rs.716/-

1. You and your audience
2. The power of WIIFY
3. Getting creative: the expansive art of brainstorming
4. Finding you flow
5. Capturing your Audience immediately
6. Communicating visually
7. Making the text talk
8. Making the numbers sing
9. Using Graphics to help you story flow
10. Bringing your story to Life
11. Customizing your presentation
12. Pitching in the Majors
13. Animating your graphics
14. The virtual presentation

Persuading Your Audience Every Time, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences--and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all--and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation--and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors.

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