Curious marketer: expeditions in branding and consumer behaviour / Harish Bhat ; foreword by R. Gopalakrishnan
Material type: TextPublication details: Gurgaon, Haryana, India Portfolio, Penguin 2017Description: xxvi, 322 pages 23 cmISBN:- 9780670089758 (hbk.)
- The curious marketer: expeditions in branding and consumer behaviour
- 658.820954 BHA
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 658.820954 BHA (Browse shelf(Opens below)) | Available | B3107 |
Shanti Books
8661/03
Rs.599/-
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