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From brand vision to brand evaluation:The strategic process of growing and strengthening brands.

By: Material type: TextTextPublication details: 2006 Elsevier Scientific AmsterdamEdition: 2Description: xviii+318ISBN:
  • 978-81-312-1338-4
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Item type Current library Collection Call number Status Date due Barcode
Books Books H.T. Parekh Library GSB Collection 658.827 CHE (Browse shelf(Opens below)) Available 33315

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