Service management and marketing:Customer management in service competition.

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Material type: Text

TextPublication details: 2007 Wiley Eastern Private Limited New DelhiEdition: 3Description: x+483ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.812 GRO (Browse shelf(Opens below))	Available		33880

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Previous	658.812 GRE Customer relationship management (CRM) at the speed of light: capturing and keeling customers in internet real time	658.812 GRI 101 ways to really satisfy your customers:How to keep your customers adn attract new ones.	658.812 GRO Service leadership: the quest for competitive advantage	658.812 GRO Service management and marketing:Customer management in service competition.	658.812 GUM Total relationship marketing: rethinking marketing management from 4P's to 30R's	658.812 GUM Total relationship marketing	658.812 GUM Total relationship marketing /	Next

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