Results of search for 'ccl=pl:"London," and su-to:Marketing'

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	61.	Business to business market research: understanding and measuring business markets by McNeil, ruth Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2006 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.804 MCN. Place hold Add to cart (remove)
	62.	Marketing management cases :planning and executing marketing strategy by Weilbacher, William M Edition: 3 ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Macmillan Pub. 1974 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 WEI. Place hold Add to cart (remove)
	63.	Predictably irrational: the hidden forces that shape our decisions by Ariely, Dan Material type: Text Publication details: London Harper Collins 2008 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 153.83 ARI. Place hold Add to cart (remove)
	64.	No cover image available International marketing by Joshi, Rakesh Mohan Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Oxford University Press 2003 Availability: Items available for loan: (1)Call number: 658.8 JOS. Place hold Add to cart (remove)
	65.	Valuable content marketing : Why quality content is key to business success by Jefferson, Sonja & Tanton, Sharon Edition: - Material type: Text Publication details: London Koganpage 2013 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 JEF. Place hold Add to cart (remove)
	66.	Handbook of marketing scales : multi-item measures for marketing and consumer behavior research by Bearden, William O;Netemeyer, Richard G.; Mobley, Mary F Material type: Text Publication details: London Sage 1993 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.83 BEA. Place hold Add to cart (remove)
	67.	Video marketing strategy : harness the power of online video to drive brand growth by Mowat, Jon Material type: Text Publication details: London Kogan Page 2017 Online resources: Click here to access online Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 MOW. Place hold Add to cart (remove)
	68.	You Are a Brand!: How Smart People Brand Themselves for Business Success / Catherine Kaputa by Kaputa, Catherine Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Nicholas Brealey Publishing 2012 Availability: Items available for loan: H.T. Parekh Library (2)Call number: 650.1 KAP, ... Place hold Add to cart (remove)
	69.	Customer and business analytics : applied data mining for business decision making using R / Daniel S. Putler, Robert E. Krider. by Putler, Daniel S Krider, Robert E Series: Chapman & Hall/CRC the R series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London CRC Press, c2012 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.40302855133 PUT. Place hold Add to cart (remove)
	70.	Creating value with data analytics in marketing: mastering data science / Peter C. Verhoef, Edwin Kooge, Natasha Walk and Jaap E. Wieringa by Verhoef, Peter C Kooge, Edwin [author.] Walk, Natasha [author.] Wieringa, Jaap E [author.] Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.83 VER. Place hold Add to cart (remove)
	71.	Total relationship marketing / Evert Gummesson by Gummesson, Evert Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2012 Other title: Total relationship marketing: marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.812 GUM. Place hold Add to cart (remove)
	72.	Future of purpose-driven branding: signature programs that impact and inspire both business and society / David Aaker by Aaker, David Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Morgan James 2023 Other title: The Future of purpose-driven branding: signature programs that impact & inspire both business and society Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.827 AAK. Place hold Add to cart (remove)
	73.	Global branding and country of origin: creativity and passion / edited by Gaetano Aiello, Raffaele Donvito and Tiziano Vescovi by Aiello, Gaetano [ed.] Donvito, Raffaele [ed.] Vescovi, Tiziano [ed.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2018 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	74.	Research companion to language and country branding / edited by Irene Theodoropoulou and Johanna Tovar by Theodoropoulou, Irene [editor.] Tovar, Johanna [editor.] Series: Routledge studies in language and identity Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2021 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	75.	Destination brands: managing place reputation / Nigel Morgan, Annette Pritchard and Roger Pride by Morgan, Nigel Pritchard, Annette Pride, Roger Morgan, Nigel Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2014 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	76.	Destination marketing: essentials / Steven Pike by Pike, Steven Edition: 3rd ed. Material type: Text; Format: available online ; Literary form: Not fiction Publication details: London Routledge 2021 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	77.	Marketing and managing tourism destinations / Alastair M. Morrison by Morrison, Alastair M Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2024 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	78.	Media strategies for marketing places in crisis: improving the image of cities, countries and tourist destinations / Eli Avraham and Eran Ketter by Avraham, Eli Ketter, Eran [author.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2016 Availability: Not available: H.T. Parekh Library: Checked out (1). Place hold Add to cart (remove)
	79.	Growth hacker marketing: a primer on the future of PR, marketing, and advertising / Ryan Holiday by Holiday, Ryan Edition: Revised & Expanded edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London, Profile Books, 2014 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 HOL. Place hold Add to cart (remove)
	80.	Kapferer on luxury: how luxury brands can grow yet remain rare / J N Kapferer. by Kapferer, J N Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page 2015 Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.8 KAP. Place hold Add to cart (remove)

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Your search returned 89 results.