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1.
The guilt edged market in India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Institute for Financial Management and Research 1991
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 339.5230954 SES.
2.
Derivatives markets in India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai TMH 1998
Availability: Items available for loan: (1)Call number: 332.645 THO.
3.
Complete Advertising and Marketing Handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai East West Books 1998
Availability: Items available for loan: (1)Call number: 659 LEW.
4.
Competitive advantage through customer satisfaction by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Scope Marketing 1994
Availability: Items available for loan: (1)Call number: 658.812 SIV.
5.
Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai All India Pub. & Dist. 1998
Availability: Items available for loan: (1)Call number: 658.8 SKI.
6.
Don't flirt with rural marketing : the handbook of rural marketing by
Material type: Text Text
Publication details: Chennai Productivity & Quality Publishing Pvt. Ltd. 2013
Availability: Items available for loan: (2)Call number: 658.8009174 RAJ, ...
7.
Don't flirt with rural marketing : the handbook of rural marketing by
Material type: Text Text
Publication details: Chennai Productivity & Quality Publishing Pvt. Ltd. 2013
Availability: Items available for loan: (1)Call number: 658.8009174 RAJ.
8.
Don't flirt with rural marketing : the handbook of rural marketing by
Material type: Text Text
Publication details: Chennai Productivity & Quality Publishing Pvt. Ltd. 2013
Availability: Items available for loan: (2)Call number: 658.8009174 RAJ, ...
9.
Don't flirt with rural marketing by
Material type: Text Text
Publication details: Chennai Productivity & Quality Publishing Pvt. ltd 2013
Availability: Items available for loan: (2)Call number: 658.8009174 RAJ, ...
10.
Marketing research text and cases by
Edition: 2
Material type: Text Text
Publication details: Chennai Yesdee 2011
Availability: Items available for loan: (1)Call number: 658.83 WRE.
11.
Fundamentals of marketing by
Edition: -
Material type: Text Text
Publication details: Chennai Yesdee 2011
Availability: Items available for loan: (1)Call number: 658.8 STO.
12.
Services marketing: Integrating customer focus across the firm by
Edition: 8
Material type: Text Text
Publication details: Chennai McGraw Hill 2018
Availability: Not available: : In transit (1).
13.
Fundamentals of digital marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Pearson 2018
Availability: Items available for loan: H.T. Parekh Library (3)Call number: 658.872 BHA, ...
14.
India reloaded : inside India's resurgent consumer market / Dheeraj Sinha. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chennai Westland ltd. 2015
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.83430954 SIN.
15.
Services marketing: integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler and Ajay Pandit by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw-Hill Education, 2023
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.804 ZEI.
16.
Digital Marketing / Seema Gupta by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill 2023
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.872 GUP.
17.
R K Swamy Hansa guide to market planning
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai R K Swamy BBDO Private Limited 2017
Other title:
  • R K Swamy Hansa guide to market planning: the most comprehensive guide to purchasing power in India, Volume-II /
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.802 RKS.
18.
R K Swamy Hansa guide to market planning
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai R K Swamy BBDO Private Limited 2017
Other title:
  • R K Swamy Hansa guide to market planning: the most comprehensive guide to purchasing power in India, Volume-I /
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 658.802 RKS.
19.
Advertising and promotion: an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani by
Edition: 12th ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Juvenile;
Publication details: Chennai McGraw-Hill Education 2023
Availability: Items available for loan: H.T. Parekh Library (1)Call number: 659.1 BEL.
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